Manage Marketing Preferences of Guests

A guest's SMS and email marketing preferences can be managed by both employees via the employee portal and guests via the guest portal.  Note that though this feature could be utilized with a third-party email and SMS marketing platform, updates to guest preferences would need to be updated manually in the third-party platform. 

Marketing preferences are split into channels, which let you organize your email content into categories — such as newsletters, birthday gifts and promotions, or membership offers — so subscribers can choose exactly what they want to hear about. When guests manage their preferences, they opt in or out of individual topics rather than unsubscribing from all your emails entirely. The result is a healthier list, fewer unsubscribes, and more engaged subscribers who only receive content they actually want.

Note;  SMS and Email communications that are transactional in nature (such as booking confirmations, receipts, etc. cannot be opted out of).

Managing Guest Marketing Preferences in Employee Portal

Step 1: Find Guest's Account in Guest Management Activity 

1. In the left-hand nav, click on Guest Management

2. Search and find guest account and expand the account

3. Click marketing preferences.

Step 2: Manage Preferences

1. SMS preferences are managed here

2. Email preferences are managed here:

You can then granularly opt guests in or out of the specific channels or topic categories that the customer wishes to receive or not receive.  Click Save Preferences when done.

Managing Guest Marketing Preferences in Guest Portal

Guests can self-manage their preferences via the guest portal.  If you are subscribed to the Growth Marketing Module, guests may also manage their marketing preferences by clicking on the unsubscribe link in a marketing email they received.  they will be taken directly to the same Email Preferences page shown above and will bypass the requirement to login to the guest portal. 

1. Navigate to guest portal at [tenantname].aluvii.com/guest and login.

2. Click on profile name > My Account > Marketing Preferences > View

Guest will be taken to the same screen shown above where they can granularly opt-in and opt-out of their desired marketing channels topic categories.