Release 6.5

Release #:  6.5

Release Date:  02/01/2026

This release includes new features and bug fixes. 

What's New?

Membership Data Source - The Growth Marketing Module now includes a Membership data source, giving you a direct line to your members, whether their membership is active or expired.  And because Aluvii treats waivers as memberships, you can reach guests based on waiver status too — including or excluding waivers in any campaign as needed.  

The Membership data source opens up a wide range of campaign possibilities. You can send member-exclusive offers and loyalty rewards, remind members to renew before their membership lapses, win back customers whose memberships have already expired, and keep waivers and guest photos up to date ahead of the busy season.

  • Member-exclusive communications, promotions, loyalty rewards, and updates
  • Membership renewal campaigns that reach members before their membership expires, with incentives to renew early
  • Expired membership campaigns that re-engage lapsed members with reminders or special offers
  • Waiver renewal reminders for members whose waivers are expiring or have already expired
  • Guest photo update requests, prompting members to refresh their photo before the start of the next season
  • Welcome information and special instructions for members who recently purchased a specific membership

Because these campaigns run automatically, this is an effortless way to boost renewals, re-activate lapsed members, keep guest records current, and drive repeat business — without adding to your team's workload.

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